I'm Franco — creator behind Santiago Guy Films. I make UGC for brands. I'm the 50+ male creator brands struggle to cast, and the guy you call so you never run out of fresh content to test. 70+ campaigns, first-round approvals, whitelist/Spark-ready files — content strong enough that one brand turned it into a TV commercial. Creator-direct. No middle layer.









Hooks, demos, and native-feeling delivery — as published by the brands themselves.
Created for Bulbhead's Bull Shot BBQ as creator-shot UGC. Bulbhead loved the piece, requested permission, and turned it into a finished TV commercial with broadcast-ready polish. That's the bar: content strong enough to reuse, repurpose, and put media dollars behind.
Need a single video? Order it a la carte and pay for exactly what you need. Need to win paid social? I build you a package of variations so you test your way to a winner instead of guessing. Either way, you work directly with me.
One video, done right. Pick a format, add what you need, and I will price it by the brief. I am flexible on just about anything.
Send the brief and I will quote it fast. No bloated packages for a simple ask.
Send a briefOne video is a guess. I combine the hooks, bodies, and CTAs you want to test into one batch and deliver every variation in a labeled folder, ready to run. Real data picks the winner.
Sample packages, to give you an idea — final quote depends on your matrix:
"Franco was amazing. Very communicative, professional, and he really understood what we needed. The final videos were exactly what we were looking for."
"Love the way you demonstrate the product, always! Honestly, watching your personality on screen never gets old for me."

"Overall, it's one of the best UGC we've gotten so far. Please tell him that he's fantastic."
"We loved the content you made for us. In fact we were able to turn your content into ads and b-roll that generated sales for our brand. We would like to work with you again."
"Your videos are great. We're getting one live in our testing campaign each week to see how they perform... You're crushing it!"
"It looks great, and we really appreciate how you highlighted the shampoo and its benefits for hair."
"We loved your submission — it turned out great."
Bilingual, Miami-based, tech-comfortable, wellness-minded — a 50+ male creator who delivers scripts naturally on camera. That's why my content works for tech, wellness, finance, and lifestyle products that need trust more than hype.
One point of contact. Clear strategy. Clean execution.
30 minutes: your products, your funnel, your creative gaps — one-off or a monthly pipeline. Come with a brief or just a goal.